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For a video marketing strategy to be effective, marketers need to measure what works and link results to a marketing system. As Demand Metric and Vidyard show, many companies don’t go far enough with measurements.
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For a video marketing strategy to be effective, marketers need to measure what works and link results to a marketing system. As Demand Metric and Vidyard show, many companies don’t go far enough with measurements.
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Video marketing becomes the most powerful way to attract the consumer towards the products and services that are offered by the companies or brands.
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A mission de-brief on some of the most inspirational learnings took away from Space Camp 2016. Get inspired for marketing in 2016!
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A new report from WVMC, and ReelSEO, confirms that 73% of B2B respondents believe that video content positively impacts marketing campaign results and ROI.
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Where the B2B marketing community comes together to share information, news, insights and knowledge of B2B marketing issues.
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Stuart McLean, Creative Director at Positive Image, discusses some of the reasons why B2B marketers have been slow to adopt Personalised Video