High-Performing B2B Marketers Will Make These 4 Shifts in 2016, Predicts Forrester – Vidyard
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Buyers prefer to do research themselves rather than rely on sales reps. The result: a dramatic shift in the role and focus of B2B marketing organizations.
Sourced through Scoop.it from: www.vidyard.com
See on Scoop.it – Digital & Marketing B2B : Strategy & Evolution